Yield/revenue management is a set of techniques aimed to optimize the profitability of the companies through the revenue maximization and saturation of the available capacity. Milano's airport chose Interlem to build a dynamic pricing tool for their car parking.

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In the last 20 years the airport business shifted its focus from aviation and handling activities to non aviation related businesses. In order to have success in this sector, there is the need of a stronger care and attention with respect to the final user, the passenger. SEA adopted Air-il-CRM in order to understand how the passengers behave and what they consume inside the airport.

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