True example of Italian creativity that finds its vitality in the unpredictable pencil of Elisabetta Villa. Officina della Moda is a solid family business that today is present all around the world through diverse fashion lines and resellers. This pret-a-porter company is present in all the most important department stores.
Interlem Digital Business proposes itself as a digital partner for Officina della Moda. Together they launch the online store for the new military brand Peacekeeper. A brand that takes inspiration from the special corps and all the armies that uses their competencies for the act of peacekeeping. A collection characterized by an high technological content that goes across styles and current trensd.
The Online Store opening coincided with the worldwide brand lanching. Interlem supported Officina della Moda in the definition of the digital marketing strategy, in addition to the selling platform implementation and operative management of the selling process.
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